Netflix Users Can Now Preview Movies And Shows On MobileByNitish Singh-March 8, 2018.639 Netflix mobile app now allows users to preview movies and displays as vertical videos. Other features like mobile downloads and codec optimization were also added with much more testing. Netflix Vp of product Todd Yellin announced a new feature allowing Netflix subscribers to preview shows and new features for movies. Now a few years ago this very feature was added to Netflix’s Tv app to access a content-preview. But it’ll now also be available on the mobile interface starting in April. The previews will be inserted as round icons straight into the home screen. To explore more of the content, users can tap on this icon to see the preview or swipe through it. .640 Figure 1 Image Courtesy of Netflix Netflix is currently seeking to innovate its mobile platform, as it is widely used by many of its users. Twenty percent of all Netflix viewing takes place on mobile devices alone and more than 50 percent of all Netflix subscribers access the service every month through their mobile apps. Yellin says they’ve invested a lot in improving its mobile platform. In addition to the preview functionality, the mobile app also has a feature to facilitate mobile downloads and a codec optimization that allows users to view hi-res with a connection of as little as 200 Kbps. Netflix is also well known for checking its products thoroughly before they are made available. As such, Yellin says that, while the preview functionality did, many of their planned features did not pass their tests.