Chinese App Developers Apps are removed from anything Chinese strongly localized, and are further assisted by local teams. Big markets are where all the money is for mobile app developers and so investing in making apps that are developed specifically for certain markets is the best call that can be made. For Chinese app developers who have already conquered large segments of the Chinese market, India is the next best market to “invade” and this recognition seems to have already been accomplished by many of them. According to a FactorDaily study published in China, and this happened fairly suddenly over the last year. The list includes e-commerce applications for entertainment and media streaming games, and tools for social content channels. Nearly all of them are targeting new Internet users in India a market that is currently booming with growth estimated to have reached half a billion users in India with a massive pool of non-Internet users anticipated to be converted in the near future. .136 Figure 1 From the FactorDaily Report However Chinese developers are not stopping the efforts of localization as companies are investing in establishing their presence in India. The apps want to build a habitual mindset of Internet use that will catch new users in the country’s locations that have not developed their Internet access in the way it has been solidified in urban areas reaching huge potential user audiences that will allow them to continue their development. All this is accomplished by creating teams of specialists who aid in the further creation of the related apps, enriching them with more local content and even voice-enabled applications with different vernacular languages that will simplify the adoption. Not only are Chinese app developers pursuing growth in India, but Chinese giants such as Alibaba and Tencent as well as hardware manufacturers such as Xiaomi have been concentrating their business strategy on investing in the Indian market for quite a while now. For more news stories like this one to read.